TRANSFORMING THE TRANSFORMERS

Professional firms JUST LIKE YOURS are flourishing after switching to the subscription pricing model. Join them and be more successful than you previously imagined.

CLUB LEVELS

choose from three levels

Whether your firm is thinking about subscription pricing or has fully implemented it, we have a Time’s Up! club plan for you that will provide an unprecedented level of access to knowledge.

Free Forever

Receive video and audio chapter summaries for Ron Baker and Paul Dunn’s book Time’s Up!, PLUS PDF files of all exhibits in the book.

Join For Free!

Pioneer’s Plan

Everything in level 1, PLUS Time’s Up! coursework and access to video recordings with updates from Ron and Paul.

COMING SOON!

Innovator’s Investment

Everything in level 2, PLUS direct 1-on-1 engagement with Ron and Paul as well as live participation in regular group calls.

COMING SOON!

Meet The Authors

Paul Dunn


For those in the accounting industry, Paul needs little, or no, introduction. Working with accountants for over 30 years and often referred to as the godfather of modern accounting, Paul was the first recipient of the Lifetime Achievement Award for services to the accounting profession at the Accounting Excellence Awards.

Ron Baker


As a frequent speaker, writer, and educator, Ron’s work takes him around the world. He has been an instructor with the California CPA Education Foundation since 1995 and has authored over twenty courses for them, including: You Are What You Charge For: Success in Today’s Emerging Experience Economy (with Daniel Morris); Alternatives to the Federal Income Tax; Trashing the Timesheet: A Declaration of Independence; Everyday Economics; Everyday Ethics: Doing Well by Doing Good; and The Best Business Books You Should Read.

If you have been thinking about improving your business then the Time’s Up! club is THE PLACE for you to seek knowledge about how others are managing the transition to a subscription business model. There is simply no better collection of amazing individuals — including firm owners and practitioners — guided by the BEST experts in the industry.